Terms & Conditions
These Terms & Conditions ("Terms") govern your access to and use of LeadGen ("LeadGen", "we", "our", or "us"), including our website, web application, and the digital marketing plans generated by them (collectively, the "Service"). By using the Service you agree to be bound by these Terms. If you do not agree, please stop using the Service.
1. What LeadGen is
LeadGen is a self-serve software tool that reads a website you provide and generates an AI-assisted digital marketing plan — including a Growth Score, a prioritised list of today's actions, planning scenarios, keyword suggestions, ad copy, landing-page copy, a 30-day content calendar, retargeting suggestions, a weekly optimisation checklist and KPI benchmarks.
Every forecast, lead count, cost per lead, ROAS or revenue figure shown anywhere in LeadGen is an illustrative planning scenario built on publicly available industry benchmark ranges (CTR, CVR, CPC). LeadGen does not guarantee any specific business outcome.
2. Your account and content
- LeadGen is session-based; a browser identifier is stored locally so you can return to your plans.
- You are responsible for the website URL and any inputs you submit, and for ensuring you have the right to use them.
- You retain ownership of the business inputs you provide and the generated plan output on your account.
3. Acceptable use
- You must not use LeadGen to generate plans for illegal, infringing, harmful or deceptive businesses.
- You must not scrape, resell, white-label or redistribute LeadGen's output as if it were your own tool.
- You must not attempt to reverse-engineer, overload, probe or disrupt the Service.
4. Pricing & payments
Paid tiers are described on the Pricing page. Payments are processed by Razorpay. Taxes may apply and will be shown at checkout where required by law. Prices may change; the price at the moment of purchase is the price you pay for that purchase. Please read the Cancellation & Refunds page for refund terms.
5. Third-party services and AI output
LeadGen uses third-party AI providers (Anthropic Claude and OpenAI) to generate text. AI output may be incomplete, outdated, or factually wrong. You are responsible for reviewing every plan before executing it, and for complying with the advertising policies of Google, Meta, and any other platform you choose to run campaigns on.
6. Intellectual property
LeadGen, including its brand, source code, UI, and prompts, is owned by LeadGen. Nothing in these Terms grants you any right in LeadGen's intellectual property except the limited right to use the Service for your own business.
7. Disclaimer of warranties
The Service is provided "as is" and "as available", without warranties of any kind, express or implied, including fitness for a particular purpose, non-infringement and accuracy of AI output.
8. Limitation of liability
To the maximum extent permitted by law, LeadGen will not be liable for any indirect, incidental, special, consequential or punitive damages, or for any loss of profit, revenue, or data, arising out of your use of the Service. Our total liability for any claim will not exceed the amount you paid us in the twelve months preceding the event giving rise to the claim.
9. Suspension and termination
We may suspend or terminate your access to the Service at any time if we reasonably believe you have violated these Terms or applicable law. You may stop using the Service at any time.
10. Governing law
These Terms are governed by the laws of India. Any dispute will be subject to the exclusive jurisdiction of the courts of India.
11. Changes to these Terms
We may update these Terms from time to time. Material changes will be reflected on this page with a new "Last updated" date.
12. Contact
Questions about these Terms? Email madwithppc@gmail.com.